Fractional CMO
And Marketing Consulting
For Remodelers

You can call us Marketers, but we’re really storytellers

Are you a remodeler or home improvement contractor that’s tired of wasting marketing dollars with little returns?

Are you tired of meeting with unqualified remodeling prospects?

Are homeowners making purchasing decisions based on price?

Do you need a scalable marketing system to predictably grow your remodeling business?

Marketing Wing can help. With over 25 years of experience in marketing remodeling, design/build, kitchen & bath, and home improvement businesses, we know how to create marketing strategies that work for remodelers and deliver results! Tap into the remodeling marketing expertise of founder Joaquin Erazo.

Notable Work

Hopkins and Porter Marketing

For over 25 years, our team has been implementing

marketing strategies to
grow remodeling

Joaquin Erazo
Marketing Wing Founder


Marketing for Remodelers

Marketing Wing specializes in the remodeling and design/build industry. We know how to attract affluent homeowners who appreciate quality design and craftsmanship. We create marketing plans that are as unique as you are because we understand that every remodeling company is different and so is every market.

We optimize your marketing by providing you customized and hyper-local tactics that resonate with today’s target consumer. Marketing today is about effective storytelling. The sooner you shift your marketing messaging to tell compelling stories, the better. We specialize in the remodeling industry and have helped some of the best design/build remodelers in the US by delivering effective marketing results.

Helping Remodelers Communicate Their Meaningful Remodeling Experiences.



Featured Clients

We’re Passionate About Helping Remodelers And even Flexible Based on Their Marketing Needs

Fractional CMO for Remodelers

Accelerate your remodeling business growth by adding Joaquin Erazo as a Fractional CMO to your leadership team. Effective marketing leadership can take your business to a higher level.

Marketing Consulting and Coaching

Many remodeling companies have been executing good marketing but need fresh ideas and direction. Our marketing coaching and consulting can help take your remodeling company to the next level.

Niche Marketing

Niche marketing is when your remodeling company specializes in a particular service or serves a particular demographic within your target market. Remodelers have many niches to choose from.

Branding for Remodelers

Your brand isn’t what you think it is, its what consumers think you are. Marketing Wing will help define your remodeling company brand by identifying your differentiator and unique value proposition.

Social Media Marketing

If social media is done correctly, you can expect high engagement, quality followers, and lead activity. Our social media marketing experts can handle your social media channels for you.

Hyper-Local Marketing Strategies for Remodelers

We take an analytical approach to build a marketing strategy that’s right for your remodeling company and local market.